Inside the fancy-pants launch soirée for the new weekend glossy WSJ.: “Reflecting the magazine’s high style, its unveiling was held at the Pierpont Morgan Library over a breakfast that included smoked salmon, caviar and raspberry parfait, with a digital slide show and executives reading from teleprompters.” Well! And what of that other weekend magazine from News Corp.? They probably weren’t invited, lest they shovel parfait in their mouths with their plebe-y, Post-y hands. [NYT]