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Little Marc
298 W. 4th St.,
New York, NY 10014
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Official Website
Hours
Daily, noon-8pm
Nearby Subway Stops
1, 2, 3 at 14th St.
Payment Methods
American Express, Discover, MasterCard, Visa
Profile
Situated kitty corner from the Marc Jacobs accessories shop, Jacobs’s kids clothing boutique is more colorful than the five others in his West Village mini-empire, but no less sleek. Stacks of books in the front window cater to city kids, with titles like This is London and the simplified rock reference M is for Metal, as do the �Rockabye Baby� CDs featuring kid-worthy covers of Bjork and The Cure. In a wall-sized photo facing the entrance, a decked out toddler sports the beginnings of a faux hawk. Miniature, retrofitted styles similar to the Marc Jacobs adult lines are carried in sizes 2 to 12, like graphic t-shirts, tailored cotton dresses, 100% silk button-downs, and perfectly pleated pea coats, most exceeding $100. Others poke fun at the adult line’s conspicuous branding, like tot-sized spring jackets reading �Marc Who?� across the back. Metallic ballet slippers, suede sneakers, and mousey whisker-and-ear-topped flats line shelves between racks, while discounted items from previous collections fill rear cubbies. Sugar-fueled kids fresh from Magnolia Bakery play with stuffed animals while parents browse. A case near the register holds international antiques for upscale baby shower gifting, like 19th century silver boxes from Argentina and child-sized Qing Dynasty-era Chinese bracelets.