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Only Hearts
386 Columbus Ave.,
New York, NY 10024
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Official Website
Hours
Mon-Sat, 11am-7:30pm; Sun, 11am-6:30pm
Nearby Subway Stops
1 at 79th St.; B, C at 81st St.-Museum of Natural History
Payment Methods
American Express, Discover, MasterCard, Visa
Profile
This two-boutique affair began in the 1970s as a pint-sized Columbus Avenue gift shop where FIT alum Helena Stuart sold heart-themed items like frames, lockets, and corsets. Now the highlight is Stuart’s own line of slinky intimates, which she has dubbed �inner outerwear.� As the name implies, this is lingerie that can double as street wear--an embroidered corset that can be paired with a skirt, a lace overlay nightie that could double as a cocktail dress, a camisole that can be worn out for a night on the town. The Upper West Side store stocks fine designers such as Vera Wang and Cosabella, while the NoLiTa counterpart carries a larger daywear selection.
BridalThis welcoming shop stocks affordable undergarments, like a So Fine lace �chemette� for the wedding night ($88) or a lacy Delicious �bralette� for the honeymoon ($45).