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The Strategist Guide to Shopping at Everlane

Photo-Illustration: The Strategist; Photos: Retailers

Anyone who has shopped at a retailer with few physical storefronts to browse knows it can be hard to figure out where to begin. There are dozens of options that all seem as worthy as the next, but the reality is that products from any given brand are not all created equal. When you shop as regularly as we do, you learn that many brands just do some things better than they do other things. Everlane, we’ve found, is one of those brands: Its vast inventory of subdued, just-stretchy-enough basics made from a wide range of materials (Washable silk! Supima cotton!) requires careful combing to find standouts like durable ballet flats that elevate every outfit and crewneck T-shirts worth buying in bulk. To help you decide which staples to add to your cart, we’ve rounded up all the Everlane stuff our writers and editors — as well as style coaches, fashion designers, and other people with good taste — have recommended on the Strategist.

For everyone

Everyone should have a denim jacket, says actor Matt Rogers, because you can wear one everywhere from a date to an errand. He’s been wearing Everlane’s aptly named Everyone jacket for three years straight and says it’s held up well, adding that it makes for a perfect “Canadian tuxedo”: “I just love a blue jean, and I always want to wear this jacket.”

For women

“Silk is probably what Everlane does best,” says Strategist contributor Robin Reetz, who has shopped the brand for years and named this Clean Silk Short-Sleeve Square Shirt one of her top picks, noting that it’s held up beautifully for more than three years of wear. Her fellow Strategist contributor Linsday Weber is another fan, calling it “the Perfect Shirt” (caps hers) because it always elicits compliments when she wears it and looks good on “all bodies I’ve seen it on.” Social Goods’ co-founder Kate Sokolov says this is especially true for women with bigger busts because the boxier top “fits well without being too oversized.”

We named this organic-cotton Everlane tee a best-in-class V-neck because its neckline is softer and slightly curved, so the V doesn’t look too severe. It’s also a perfect blank canvas for accessories: “I wear a lot of necklaces, and the depth of this V on this one shows them off,” says Elizabeth Rose, a server at Café Gitane. Made from lightweight Supima cotton, the tee hits just at the hip with a fit we’ve described as “not cropped, but not too long.”

This box-cut tee has secured the approval of editors and influencers alike. In fact, we named it the best affordable women’s black T-shirt. Strategist writer Ambar Pardilla praises the just-right fit, which “hits my shoulders without the dreaded drooping, and the length just skims the top of my jeans.” She has it in almost every color and says the shirts “wash so well with no shrinking or saturation loss at all.”

The lightweight cotton Air Cami is another standout, according to Reetz, who promises the neckline suits all body types. “I’ve got a smaller frame with a larger bust, but I’ve seen it on friends with various chest sizes, and although the fit of course varies, it always looks flattering.”

Another one of Reetz’s favorite Everlane tops is this crewneck tee that has some texture in the form of subtle ribbing. She adds that it has “a good boxy fit, which the brand does well.”

Reetz also recommends this scoop-neck style with three-quarter-length sleeves that’s made from the same micro-ribbed fabric. “I think it has the ideal sleeve length — they end right above the elbow — a perfect rib, and is supersoft and comfy,” she says.

Elizabeth DuBois, a strategic account manager at Justworks and a devout Everlane shopper, loves the brand’s long-sleeve Supima Micro Rib tees, calling them “a staple I own in black, gray, and white.” Even with their long sleeves, she says they’re versatile enough to wear year-round: “I’ll wear one on its own in warm weather or as an underlayer in colder months.” This versatility also makes the style one of our favorite long-sleeve shirts for women.

Photographer and creative consultant Jess Tran directed us toward this Supima tank, saying, “I’ve never had so many people compliment me on a tank top.” She owns six and says they hit her right above the belly button. With this in mind, Strategist writer Arielle Avilla tried the top herself and named it the best women’s cropped tank top. “Its shorter crop is offset with a slightly higher neckline, which I personally find brings balance to the cropped silhouette,” she writes.

Former Strategist audience development manager Mia Leimkuhler knows a thing or two about staying warm in the winter, given that she’s based in Montreal, and told us that “when the temperature drops, I practically live in my Oversized Alpaca Crew sweater.” (She’s one of several Strategist staffers who own it.) Leimkuhler adds, “It’s lightweight but still really warm, and the slightly fluffy texture reminds me of the angora sweaters my mom used to wear.” We’ve since named it the best pullover sweater for women.

While this classic turtleneck comes in four basic colors, we named it the best ribbed black turtleneck because of its many accolades, including the fit: It’s “tight enough that it doesn’t bunch up underneath things” if you layer it, says Strategist writer Emma Wartzman, but it’s “not, like, Uniqlo Heattech–tight.” Style coach Kim Hancher echoes this, saying, “It’s so soft that it feels like a second skin.” And most importantly, she notes, the neck actually stays up throughout the day. “​​I buy one each season, just because I know I’ll get so much use out of them,” says Gabrielle Arruda, a fashion designer who also runs her own style blog.

We also recommend the retailer’s classic cotton turtleneck, which is another one of our favorite long-sleeve shirts for women. Publicist Amy Ziskin calls it “a tried-and-true tee that I keep coming back to when I’m not quite sure what to wear.” Its traditional turtleneck fit makes her feel dressed up even when she only pairs it with jeans.

If you’re in the market for a new oxford, Everlane is the brand we heard about the most when searching for the best white button-down shirts for women. This relaxed option is our favorite affordable white button-down because its quality is top of the line for the price. Christiana Greene, owner of Bum-Cake Vintage, wears it in a multitude of ways, including unbuttoned over lingerie and with high-waisted jeans. She recommends buying it in your usual size for an oversize fit that doesn’t get in the way, making it ideal for women with bigger busts.

There’s also this twist on the classic button-down, which comes recommended by Hailey Rizzo, founder of fashion blog Feeling Good As Hail. She describes the polished button-down as “cropped but not too cropped” and versatile enough to be worn buttoned completely or not buttoned at all. Rizzo notes that the cut complements her petite frame (Rizzo is five-foot-three), and as a bonus, it reminds her of Princess Diana’s off-duty style.

Pardilla describes this boxy button-down as a happy medium between the Relaxed shirt and the Way-Short shirts, above. Where it really shines is in its details: bold patch pockets, dropped shoulders, and a curved hem that’s cut out on the sides. “I’m fond of the boxiness — it billows out as opposed to following curves,” she writes in our guide to the best white button-downs for women. “So the silhouette is square-ish, not exactly oversize but definitely not fitted.”

This boxy linen top stays at the front of Sokolov’s closet. She says it’s one of three button-downs she owns that doesn’t gap in the front, thanks to its “perfectly boxy cut,” making it one of our favorite button-downs for women with bigger busts. While it’s ideal for the warm summer months, the top also works in the spring and fall, “especially as we always have those sneaky warm September days,” Sokolov says.

This traditional-looking trench coat is an ideal layer for unpredictable weather days, as it stays warm enough “without overheating or being too cold,” according to digital creator Carrie Carrollo. “Some trenches can feel heavy, especially vintage ones, and this is pretty weightless to wear and super easy to sling over my arm,” she says. If you’re planning to layer the coat with your favorite sweater, Carrollo recommends sizing up.

When Strategist senior editor Hilary Reid tested this washable silk shirt to see how it holds up after some wear and washes, her TL;DR was that “Durable is an accurate word.” Reid actually compared the material to flannel: “It’s thick, hangs in a slightly heavy way on the body, and was actually kind of cozy, which is not a term I would usually associate with a silk blouse,” she wrote, adding that the look is “reminiscent of Equipment’s cult-y silk shirt,” with its practical, clean-cut design. And though it came out of the wash a little stiff — “the matte silk had almost a sporty nylon feeling to it” — the stiffness “actually made the shirt look crisp and not wrinkled.”

Formerly called the Cheeky Straight Jean, Everlane’s straight-leg Original Cheeky Jean is a middle-of-the-road option between super-skinny and flared. The style is a favorite of Strategist senior writer Liza Corsillo, who says, “I like that the waist actually hits me at my waist and curves in, so I never get that little gap in the back. I also love the length.” ArtCenter College of Design associate director of career and professional development Alysia Alex is another fan of these jeans, telling us they hit her five-foot-four frame right at the ankle. “They fit true to size in all the right places,” Alex says, adding, “They’re called cheeky for a reason.”

A ’90s twist on the Original Cheeky Jean, this pair is made from a slightly stiffer denim to give it more of a vintage look. “Strangers have stopped me on the street to ask me where I got my pair,” says Leimkuhler. She describes the material as “sturdy and rigid.”

If you’ll never give up skinny jeans, this super-skinny pair is one of our favorite jeans for petite women. Rain Delisle, the under-five-foot-three owner of Indigo Proof, a denim-restoration shop in Portland, recommends this pair for “great, basic no-frills jeans — and possibly the only jean you won’t need to get hemmed!” They come in two inseams: 26 ¾ inches and 28 ¾ inches.

When Strategist writer Tembe Denton-Hurst became a gym rat, Everlane’s performance pieces became integral to her routine. “If I had to rate my leggings by what I’m most excited to see come out of the wash, these would be at the top of my list,” she writes of the Perform Leggings, adding that they are now her standard-bearer for all other leggings. The pair is made from a blend of recycled nylon and stretchy elastane and “suck you in just the right amount,” which Denton-Hurst says gives you “a tiny-looking waist and a plump butt — a win-win.”

Denton-Hurst also has these bike shorts in her gym wardrobe. “I have thick thighs, so anything too short will cut me off in a weird place and give me that sausage-leg effect,” she writes, but the eight-inch inseam on these shorts ensures that her legs never call any breakfast meats to mind.

“If I could only recommend one article of clothing for someone going through breast-cancer treatment, it is a shirtdress,” writes Strategist contributor Hil Moss. She’s a breast-cancer survivor who has undergone rounds of chemotherapy and immunotherapy, a mastectomy, and DIEP flap reconstruction, and wore this dress to and from the hospital for her last operation. Its commemorable traits are as follows: “It’s a button-down (essential for post-surgery when you can’t lift your arms above your head), adjustable (buy one that runs a bit large and you can just adapt the size using a belt), and also provides easy access for administering infusion or changing in and out of hospital gowns.” Plus it’s comfy and looks nice, too.

Everlane’s undergarments first caught our attention when they launched in 2018. Since then, we’ve named this tank bra one of our favorite unstructured wireless bras. Former Strategist writer Lori Keong tested it and appreciated how substantial it feels because it has two layers of fabric, adding, “I have a feeling it would look very cute peeking out from underneath a workout top.”

Keong is also a fan of the brand’s bikini underwear, which she says is “reliably wedgie-free” and “made for wearing every day.”

We also recommend the retailer’s high-rise hipster for its modest fit and minimalist look that rises to your belly button without any bunching or squeezing. It’s our favorite hipster underwear and “makes your butt look like it’s starring in its own ’90s Calvin Klein commercial.”

If you’re looking for an ankle boot on a budget, check out Everlane’s Day Boot, which we named the best affordable block-heeled ankle boot. Pardilla says these “were easy to pull on and there was enough room for my toes to wiggle without rubbing against the lining.” She reports the two-inch block heel is “comfortable enough that I never felt like I might stumble.”

The Day Heel has the same rounded toe as its sister boot, which Reetz describes as “classic without being boring.” It comes in suede and leather, with several color options to choose from, including a jewel-toned pink called “red currant.”

Everlane’s reasonably priced ballet flats come recommended by Hancher, who immediately liked them for their simplicity and slightly squared, sculptural toe. She says the dainty ballet flats will need to be broken in, but after that, they’re plenty supportive and will elevate even your old jeans and a T-shirt. They’re our favorite ballet flats under $150.

Since bows aren’t for everyone, there’s also this understated Italian leather pair sans any embellishment. Maisonette co-founder Sylvana Ward Durrett recommends the style for its coverage of toe cleavage and durability. In fact, she shared that when she worked in one of Everlane’s stores, customers would stop by just for this top seller.

Stylist Christel Langué is a fan of this stretchy and “chic” pair of ankle boots. Thanks to the lowish heel, she says they’re good for a “pain-free” day of walking. Blogger and TikToker Nana Castro is also a fan of the boot, as well as Everlane’s sustainability efforts. “These are made from renewable plastic bottles; you’d never know from the knit look,” she adds.

For men

Photo: Retailer

“I wear them all the time,” writer Rumaan Alam told us of Everlane’s Organic Cotton Crew T-shirt, of which he owns 12 (all in black). “They’re not close-fitting in a way that a feminine shirt would be, but they’re not baggy in the way that an athletic-y shirt might be. Part of what’s key is that they don’t go down too long — I’m short and these land just below the waist.”

If you need a gift for a do-gooder guy in your life, consider this tee we featured on our list of gifts that give back. It’s made from the same cotton as Everlane’s beloved crews, and 10 percent of its profits are donated to the ACLU.

According to former Strategist writer Louis Cheslaw, “these stretch-denim jeans from Everlane (which size up to a 40L) might just be the most comfortable I’ve ever owned.” He adds that the jeans have way more give in the hip and thigh than classics like Levi’s 501s “because they were designed to be intentionally roomier in those areas to accommodate the bodies of muscular athletes (and, apparently, less-muscular writers).”

Tim Melidio of menswear site Stay Classic says “the price is right” on this pair of straight-leg jeans made with Japanese denim that contains 2 percent elastane for a bit of stretch. “My friends swear by Everlane denim,” he adds.

Guys apparently love Everlane’s cashmere, with three telling us it makes one of the best men’s cashmere sweaters. The sweater, which comes in five colors and sizes up to XXL, has “a smooth, clean look that could be worn for many different occasions,” according to Pittsburgh-based streetwear influencer Joe Watkins, who calls it “probably one of the best under $200 cashmere sweaters.”

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The Strategist Guide to Shopping at Everlane