if he dies he dies

Mikhail Prokhorov Buys Space on a Very Specific Manhattan Billboard

The Nets, possibly right this very minute, are erecting a 222-foot mural featuring Mikhail Prokhorov and Jay-Z under the heading “The Blueprint for Greatness” at the corner of 34th Street and Eighth Avenue. (Get it? Jay-Z? The Blueprint?) According to Mark Stein’s sources, Prokhorov purchased space on this particular billboard not just to advertise the Nets at a busy Manhattan intersection, but because it can be seen from the Knicks’ Madison Square Garden offices. Awesomely, it’s scheduled to be completed just before midnight tonight, when NBA free agency begins. [ESPN New York, NYP]

Mikhail Prokhorov Buys Space on a Very Specific Manhattan Billboard