Here at NBC Select, a lot happened in 2024. We celebrated our second-annual Wellness Awards, where we tested hundreds of products in categories like fitness tech, workout apparel and sleep. Our editors also spoke to dermatologists about a range of skin care topics, including sunscreens, face moisturizers and lip balms, and hosted our first-ever Dry Skin Week earlier this year. Tech products were also in high demand as NBC Select readers gravitated toward the Oura Ring, wireless earbuds and smartwatches.
Below, I rounded up the bestselling products we covered in 2024. All of the items below are highly rated, tested by NBC Select editors or recommended by experts.
2024 bestsellers
Amazon Smart Plug
- 4.7-star average rating from over 566,280 reviews on Amazon
Mederma Advanced Scar Gel
- 4.3-average star rating from 10,086 reviews on Amazon
- Learn more: The best scar treatments, according to dermatologists
La Roche-Posay Toleriane Double Repair Face Moisturizer
- 4.6-star average rating from 62,385 reviews on Amazon
- Learn more: The 100 best moisturizers ranked, as tested by NBC Select editors
Sam’s Club Membership
Amazon Fire TV Stick
- 4.6-star average rating from 41,164 reviews on Amazon
- Learn more: Watch your favorite shows and movies with these staff-favorite streaming devices
TubShroom Ultra Revolutionary Bath Tub Drain Protector
- 4.7-star average rating from 58,963 reviews on Amazon
- Learn more: 26+ products our editors’ tried and loved in April
Differin Acne Treatment Gel
- 4.5-star average rating from 82,065 reviews on Amazon
- Learn more: How to treat acne scars and hyperpigmentation, according to experts
Energizer AA Batteries
- 4.8-star average rating from 50,872 reviews on Amazon
- Learn more: Here’s how to properly store your batteries, according to experts
Grace & Stella Under Eye Mask
- 4.3-star average rating from 28,320 reviews on Amazon
- Learn more: Grace & Stella’s under-eye masks are the best of part my skin care routine — here’s why
Chamberlain Smart Garage Control
- 4.3-star average rating from 99,783 reviews on Amazon
- Learn more: The MyQ Smart Garage Control is only $17 for October Prime Day
Cerave Moisturizing Cream
- 4.7-star average rating from 128,113 reviews on Amazon
- Learn more: The 100 best moisturizers ranked, as tested by NBC Select editors
Apple AirTag
- 4.7-star average rating from more than 195,650 reviews on Amazon
- Learn more: Apple AirTag Review: Are Apple AirTags actually worth it? We say yes.
Cerave SA Lotion For Rough & Bumpy Skin
- 4.6-star average rating from 22,680 reviews on Amazon
- Learn more: The best treatments for keratosis pilaris in 2024, according to dermatologists
Kelo-Cote Advanced Formula Scar Gel
- 4.3-star average rating from 5,973 reviews on Amazon
- Learn more: The best scar treatments, according to dermatologists
Lifestraw Personal Water Filter
- 4.8-star average rating from over 118,180 reviews on Amazon
- Learn more: Black Friday 2024: bestsellers from Apple, Amazon, Anker and more
Why trust NBC Select?
I am an NBC Select Page and frequently work on gift guides and product roundups. For this story, our staff compiled the top-selling products among our NBC Select readers in 2024.
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