This Things Incredible - New York Magazine
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This Thing’s Incredible

  1. beauty
    This Steamer Gives My Clothes a Dry-Cleaner-Quality Finish Every TimeThe tiny tool has a level of power seen only in industrial-grade machines.
  2. this thing’s incredible
    Who Knew a Table Mat Would Solve a Common Sewing Machine Problem?Former Great British Sewing Bee contestant Raph Dilhan didn’t realise his kitchen held the solution to a daily haberdashery gripe.
  3. this thing’s incredible
    I Sleep Like a Smug Baby During Heat Waves Thanks to This Quiet FanAfter too many summers spent tossing and turning, I finally bought a tower fan. I then had my best night’s sleep in weeks.
  4. this thing’s incredible
    This Brush Smooths My Curls Like a Mason Pearson — For £40Whether I use it with or without heat, it’s an investment piece that softens my flyaways.
  5. this thing’s incredible
    This Funnel Will Save Your Wine From Cork Bits (and Make It Taste Better)Camille Lindsley, beverage director at NYC’s HAGS, says the gadget comes in handy more often than you might think.
  6. this thing’s incredible
    These £12 Scent Tags Make My Wardrobe Smell Like the Liberty’s Changing RoomThe smoke-and-musk aroma has lasted for more than six months.
  7. fitness and sports
    This $10 Waterproof Runner’s Belt Is Also an Ideal Hands-Free Summer WalletIt’s big enough to fit my phone, a few cards, my headphones, Chapstick, and my keys.
  8. this thing’s incredible
    I’ve Replaced All My Underwear With These 2-for-$13 Muji Boy ShortsNow that I’ve tried these undies, I don’t know that I’ll ever want to put on pants at home again.
  9. face
    This Is the Best Highlighter for Mature SkinThe only thing the others highlight is wrinkles.
  10. women’s shoes
    These No-Hands-Required Sneakers Are Ideal for Chasing After My KidsYou can slip your feet into them without bending or using your hands, and they don’t lose their shape or fit.
  11. decor
    The $1 Decorating Tool Chloë Sevigny’s Wedding-Cake Baker Uses the MostTexture > perfectly smooth frosting.
  12. this thing’s incredible
    This Humble-Looking, Top-Selling Plant Mister Is As Good As the Reviews SayI’m now among the shoppers who rhapsodize about the Flairosol, a £6 mister that feels like a plastic water bottle, but emits a perfect cloud of water.
  13. food and drinks
    Rick Martínez’s Recipe for ‘Mind-Blowing’ Tortillas Starts With This IngredientIt’s made from heirloom corn grown in Mexico.
  14. this thing’s incredible
    From Leeds Festival to Glastonbury, These Sous-vide Meal Bags Keep Me Well-FedAt five pounds each, the boil-in-bags are a third of the price of one burger from a food van.
  15. hair treatments
    I’m Dropping My Olaplex Habit for This Oil That Makes My Hair Impossibly ShinyWe’re talking shampoo-commercial shiny.
  16. this thing’s incredible
    This Folding Scooter Gets Me to Dinner With FriendsDuring the day, I zip alongside my kids.
  17. this thing’s incredible
    This Taiwanese Club Effectively Alleviates My Tension HeadachesBefore resorting to over-the-counter or prescription meds, I knock back a glass of water, try to breathe better, and gently, rhythmically beat myself.
  18. eyes
    This $10 Sephora Eyeliner Perfectly Approximates My Mother’s Favorite KajalI could probably even use it to get to Julia Fox levels of eyeliner absurdity, but I am not terribly inclined to try that.
  19. women’s shoes
    These Marni-esque Sandals (From Sorel, of All Places) Are My New Everyday HeelsAt dinner the other night, the very stylish wife of a fancy doctor praised them. “Sorel,” I said. “Sorel?” she said.
  20. foot week
    I Buy These Trainers (Worn by Shaolin Monks) in MultiplesThey stay looking fresh, whites white and colours sharp, longer than any pair of Converse.
  21. foot week
    I Have Been Loyal to These Machine-Washable Slippers for Over Half a Decade’Each time I slide my feet into them, they feel like the seldom luxury of fluffed hotel down pillows.’
  22. cats
    This Sponge Is Fine for Scrubbing Dishes, But Excellent at Removing Cat HairDragging it across our oven range, I am equally disgusted and relieved by what it manages to collect.
  23. cookware and utensils
    The Clever Tool That Makes Sure Your Cakes Come Out Perfectly Every TimeNo more sticking.
  24. dental care
    This Cocoa-Flavored Toothpaste Jump-started My Toddler’s Brushing HabitAnd admittedly tastes good to me.
  25. foot week
    This Granddadish Shoehorn Keeps My Wallabees in Mint ConditionI’ve also spied several influencers on TikTok incorporating shoehorns into their “get ready with me” routines.
  26. this thing’s incredible
    These Temporary Tattoos Are So Convincing, People Ask Me How Much They HurtAll day long, when the tattoo caught people’s eye, I’d get questions such as “when did you get that?” or “wow – did it hurt?”
  27. this thing’s incredible
    The Jarred Sauce Grub Street’s Diner-at-Large Uses When She Has a Rare Night OffWriting deadlines don’t leave time for intricate dinners.
  28. footcare
    I Am a Tick-Removing Wizard, and This Tiny Crowbar Is My WandThe Tick Tornado helps me pull ticks of all sizes off my own skin as well as my dog’s.
  29. this thing’s incredible
    I Found the Solution to My 4-Year-Old Cystic Zit on LinkedIn (of All Places)At one point, the zit grew so big I went to my GP, who assured me my dermal nemesis wasn’t life-threatening (though I still felt self-conscious).
  30. headphones
    These Wired Headphones Are Too Fugly to Lose (and Sound Good, Too)They are so strangely retro that to wear them is to humbly whisper a fashion statement — and they won’t get lost in the wash.
  31. skin-care treatments
    The Bright-Green Chinese Oil That Soothed My 52 (Excruciating) Mosquito BitesFeng you jing is a staple of traditional Chinese medicine and functions sort of like an Asian Vicks VapoRub.
  32. organization
    I’ll Never Rip Another Book Jacket Again With These Library-Style Plastic CoversShiny and transparent, they’re so practical yet aesthetically pleasing.
  33. health
    This Turmeric Blend Soothes My Stomach (and Makes My Brownies Taste Better)Maybe it’s a placebo, or maybe it’s actually a “superfood.” Either way, it’s become a must-have ingredient.
  34. food pantry essentials
    This Gluten-Free Flour Allows Me to Eat (Actually Good) Cookies AgainAnd while everyone is hunting for bags of regular flour, this is still readily available to buy.
  35. this thing’s incredible
    From Lapland to Guatemala, I Wear These Never-Fall-Down LeggingsEven after three years of washing-machine cycles, gym sessions, and trips abroad, these leggings have retained their shape, colour, and elasticity.
  36. cookware and utensils
    This Unassuming Kitchen Gadget Makes Prepping Greens Way Less AnnoyingJess Damuck, author of the newly released cookbook Salad Freak, is a greens-stripper convert.
  37. acne treatments
    This Scrub Finally Rid Me of My Persistent ButtneYes, a $30 scrub for your butt sounds outrageous. But you know what else is outrageous? Buttne.
  38. shampoo and conditioner
    After Decades of Dandruff, This Shampoo Fixed My Flaky ScalpThe flaking was so bad I avoided touching my hair in public.
  39. on-site shop
    These Ankle Weights Are Like Dumbbells for My ButtThey’ve turned up the volume on my at-home exercises.
  40. hair styling
    The Curl Cream That Cut My Natural Hair Routine in HalfIt’s the only hair product I’ll use.
  41. this thing’s incredible
    I Breastfeed on Park Benches With This Magically Comfortable Nursing VestI had two winter babies, and feeding outside is brrrrutal.
  42. footcare
    This Foot Cream Smooths My Heels Better Than Professionals DoEveryone who tries it becomes a convert.
  43. cookware and utensils
    I Got Rid of All My Whisks and Replaced Them With This OneIt may have been created for aeration specifically, but I found it perfectly suitable for everything else I could possibly need it for.
  44. this thing’s incredible
    This Body and Hair Oil Got Me Through My First New York WinterWhile part of me still dreads below-40-degree days, I feel calmer knowing that my skin is one thing I won’t have to worry about.
  45. headphones
    The AirPod Adapter That Blew Up This Jet-Setting Food Stylist’s DMs“I just couldn’t believe how many people had never heard of it. I got literally hundreds of responses.”
  46. food and drinks
    This Korean Cereal Is a Superior, Less Sugary Version of My Childhood FavoriteMeet Honey Smacks’ airier, more sophisticated sister.
  47. this thing’s incredible
    This Five-Minute Acid Peel Makes My Skin Glow Like a RembrandtWithin two weeks, my complexion looked positively dewy, and the glow lasted all day.
  48. baby gear
    The Toddler Socks So Durable That They’ve Become Hand-Me-DownsThey still look good even after going through another preschool-age owner.
  49. grooming
    Who Knew a German Knife Company Would Make the Best Nail Clippers I’ve Ever Used“After experiencing the smooth fluidity and elegant precision of the Zwilling clippers, I simply can’t go back to cheap $5 ones.”
  50. baby feeding
    The (Ingeniously Designed) Open Cup My Son Was Able to Use at 10 MonthsIt was the key to a speedy recovery after his surgery to repair a cleft palate.
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